Commercial

The images you choose to communicate with your clients need to say the right things, set the right tone and, in

today's highly competitive world, help your business stand out from the crowd.

Of course your products or services are the starting point and you will need great images to promote them but whichever way you look at it business is about people.  'People Are Your Greatest Asset' - they are unique to your business.  Many commercial photographers specialise in products - I specialise in people - so by definition I come at things from a different angle.  As a portrait photographer I am ideally placed to work with you, and your team, to ensure that they are central to helping you differentiate your business from the 'rest' - whether it's on your web site or in print.  I'm all about creating 'Pictures that say it all' .  Stand back and have an honest look at what yours are saying about you and your business.

Unlike many photographers my working life started in business.  I have over 20 years in HR (I attained Chartered Member status of the Institute of Personnel & Development) and 4 years in Internal Communications where I was also the editor of a glossy bi-monthly in-house magazine.  Sixteen of those years were at a senior level.  I've worked in clothing and footwear retail, food manufacturing, food retail, local government, financial services, and  I've also been the Trustee of a large Pension Scheme.  In the same way that I chose to focus on people in my business career, first in Personnel and then in Internal Communications, I have chosen again to specialise in people with my photography.  I believe that my business background and specialisms give me a unique ability to satisfy the challenges of creative and artistic commercial photography with the often hard nosed reality of a wide range of working environments, business models and philosophies.

I understand the complexities of communicating with your clients and your staff.  I've had hands on experience of

working through the thought processes behind building, communicating and sustaining 'Brand and Corporate

Values'.  

I've experienced the impact of 'Walking the Talk' and 'Living your Brand'.  

I know that the images you use in all aspects of your business will either reinforce or undermine your

communications with existing and prospective clients and staff.   

If you would like to know more call me on 01494 868376